Campaign Management in FundRaiser Professional helps you to streamline and improve your campaign development and execution. Whether your campaigns are the occasional appeal letter or complex events with multiple sub-events you will find what you need to organize the process in FundRaiser Professional.
Integrated Campaign Management can help you to –
FundRaiser’s Campaign Management...
has been designed to help you face today’s tough challenges. It helps you to reduce costs and work with fewer resources while at the same time freeing you to move more efficiently, generate more donations, and increase donor loyalty. In addition, it provides specific comparative data on your campaigns, with the objective of measuring and comparing ROI, appealing to more qualified donors, and increasing donor loyalty, all while reducing costs.
What You can do with Campaign Management…
Event Giving Lifespan
Donors may respond to your campaign immediately or over a period of time. FundRaiser’s Event Giving Lifespan solves the problem of data entry operators forgetting to record a donation as a response to an event. During the setup of an event in FundRaiser, you simply designate the period of time during which you expect to receive donations (perhaps 30 days before an event to 30 days after). Then when a donation is received from one of the participants during the specified time period, FundRaiser will automatically offer to assign the donation to that event.
FundRaiser’s amazingly simple "Groupings" capability enables you to select donors and participants based on current and past invitations, announcements, responses, and giving history concerning single or multiple events and campaigns. Use this list to send invitations and announcements for upcoming events or as prospecting lists for your sponsorship solicitors.
What Events it is used for…
FundRaiser’s Campaign Management is designed to be easy to use for simple events, and full-featured enough to handle complex campaigns.
It helps you determine the effectiveness of your basic fundraising activities:
As well as help you organize and track the many activities usually found in more complex special events:
Who is this for…
The FundRaiser Professional program itself was designed with the simplicity needed to meet the needs of small and mid-size nonprofit organizations, and still have the power to accommodate the sophisticated requirements of large organizations. Available in single and multi-user editions, it's built-in security features let you manage user privileges and control access.
Whether you manage campaigns as part of your job or you are part of a multi-person campaign management team, FundRaiser Professional’s Campaign Management will help you do your job better and faster.
Program Design – Ease of use, flexibility…
Because ease-of-use and a short learning curve are so important to our users, we tightly integrated Campaign Management throughout FundRaiser. If you are already familiar with the FundRaiser interface, Campaign Management will be easy to learn. If you’re new to FundRaiser we’ll get you up to speed fast with our highly acclaimed training.